
Tastes like chocolate, hits a little… different.
To tell college-aged kids about this delicious source of energy, we opted to show how next level energizing Awake can be.
Outcomes
250x more views than the brand’s other content
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Copywriter: Ryan Hanson, Cristina Markham
Graphic Designer: Kemar Lawrence
Director: Pete Henderson
Creative Ideation
Art Direction
Client presentation
Shoot supervision
Layout
Script writing support
Role
Photoshop
InDesign
Tools
Organic social
Paid social
Mediums