Air Foodeners
When you pay for gas at Esso with your PC Financial Mastercard, you earn points towards free food. Instead of telling, we opted for smelling with custom, food-scented air fresheners available in 5 flavours: Roast Chicken, Caramel Apple, Coffee, Pancakes and Pretzel.
Copywriter: Gaby Makerewicz, Andrew Ennals
Art Director: Meagan Nishio, Daniel Vendramin
CD: Jenn Rossini
